Overview
데블스캔디에서 제작한 다이나핏 캠페인은 브랜드가 추구하는 ”운동을 즐기는 이들의 한계를 뛰어넘는 도전 정신“ 을 장기용의 강인한 이미지와 함께 표현합니다. 단순한 제품 홍보를 넘어, 다이나핏이 지향하는 퍼포먼스와 스타일의 조화를 감각적인 영상미와 함께 전달하고 있습니다.
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The Dynafit campaign, produced by Devil’s Candy, embodies the brand‘s pursuit of the ”challenger spirit that pushes the limits of those who enjoy sports.“ It captures this essence through the strong and dynamic image of Jang Ki-yong. More than just a product advertisement, the campaign visually delivers the perfect balance between performance and style that Dynafit stands for, with striking cinematography and artistic direction.
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The Dynafit campaign, produced by Devil’s Candy, embodies the brand‘s pursuit of the ”challenger spirit that pushes the limits of those who enjoy sports.“ It captures this essence through the strong and dynamic image of Jang Ki-yong. More than just a product advertisement, the campaign visually delivers the perfect balance between performance and style that Dynafit stands for, with striking cinematography and artistic direction.
