Overview
데블스캔디에서 제작한 다이나핏의 캠페인은 브랜드가 추구하는 “운동을 즐기는 이들의 자유롭고 당당한 에너지”를 잇지 유나의 생기 넘치는 이미지와 함께 담아냅니다. 단순한 운동복을 넘어 퍼포먼스와 스타일이 공존하는 다이나핏만의 감성을 감각적인 영상미로 풀어냈습니다.
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The campaign produced by Devil’s Candy for DYNAFIT captures the brand’s spirit of confident, free-spirited energy in those who embrace movement — brought to life through the vibrant presence of ITZY’s Yuna. More than just activewear, the film expresses DYNFIT’s unique blend of performance and style through striking visuals and a bold creative direction.
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The campaign produced by Devil’s Candy for DYNAFIT captures the brand’s spirit of confident, free-spirited energy in those who embrace movement — brought to life through the vibrant presence of ITZY’s Yuna. More than just activewear, the film expresses DYNFIT’s unique blend of performance and style through striking visuals and a bold creative direction.